4 tips about starting a business that I learnt this week

Success, traffic to my website has gone from 8 views to 74 in a week! How amazing is that?

So a blog is clearly the way to go.

I just thought I would update you with 4 bits of knowledge I have learnt in the last week (from another visit to the Google Digital Garage – Again go to them if you get the chance. https://learndigital.withgoogle.com/digitalgarage, they are amazing.)

  • Tip Number 1. Are you looking at your data? 
It really helps you understand what people are doing! (I use Google Analytics - a free and very useful app you can get on your phone)

I made the mistake of not having a call to action somewhere in my blog.

You need one.

The whole point in driving traffic to your page is so that people will then have a look around.

My bounce rate is now at 71% because lovely people read my blog and then left! But the point here is at least they did stay and read it. My viewing time went from 5 seconds to 1 min 49!! That’s amazing. 

But…

I didn’t put any links to my own website pages and I didn’t ask them to do anything either, so they stayed to read the blog and although I actually got some great feedback, no one stayed to look around.

Oops. Lesson learned. I hope that that won’t happen to you now that you have this amazing piece of advice

  • Tip number 2. Why are you writing the blog?

The next little bit of advice I will give to you is this- Think carefully about why you are writing a blog and what you want to achieve.

I want to drive more traffic to my website so that people will take a look around, hopefully like what they see and maybe remember me when it comes to buying a gift of jewellery for a family member or friend. Or mention me in conversation if anyone says, I’d love a mural painted in Billy’s bedroom.

Shameless promotion. Remember me. Remember my brand and my logo. Mention me. That is what I want! Of course it is, why else would you do it?

That’s what it’s all about, I’m just being really honest. (See how I put links to both of those pages in the above paragraph? I hope you click on them! but also use that advice.)

My next few blogs will probably be more specifically based around my jewellery or mural making. (See the links are there again!)

  • Tip number 3. What is The Call To Action all about?

The call to action is what I would really like you to do after reading my blog.

What I would love for you to do is sign up to my mailing list. I’ve put a link below. The reason for this is because I would really like to send you any offers and promotions I am having. I won’t be spamming you every day, not even every week. I make a promise that I will send one email a week at the most, simply telling you about a new product or send you a link to the new blog or offer you a discount on something new. In fact I am going to do that right now. Take a look around and if you like what you see and wish to order something from me then use the code Offer01 and you will get 15% of your first order with me. So if you would like to hear about these things then please do sign up by following the link below. 

I have set this up via MailChimp and honestly I'm not exactly sure if it will work. So please do let me know if you have any issues with subscribing.

http://eepurl.com/du7JRP
  • Tip Number 4. Be honest

I am a real person, a single Mummy just trying to get by, by doing what I love. I would love my little business to succeed and to do that I need your help and that’s what it’s all about.

I’m not trying to do a hard sell or slam you with boring information. I’m just offering my advice based on advice given to me. My experience of setting up my business has been interesting and varied. I have learnt so much in just a few months and I can honestly say trying to implement them is not an easy task. It’s quite over whelming, I’m spending more time trying to put all the advice into action than making things, but that will happen in the beginning, you can’t make things for no customers.

The worry that I will scare people away or say something stupid is huge, but as I said I’m just being me and I hope that that is enough.